Self-proclaimed natural born athlete (lol) with a passion for athleticism, discipline, and personal growth in the area of fitness. There is nothing naturally born about it. I just realized a really strong why early on and watching the health struggles of family and friends. Early on I just wanted to be the best athlete on the field or the court. As an adult it has evolved into being fearful of being limited physically. So there was a mindset shift completely control the controllable, so I will have no excuses or what ifs. I want to always say I did all I could and was supposed to do. This @beararebreed exists to help men 30 and beyond feel strong, confident, and capable in their bodies—inside and out.
Every man deserves to look in the mirror and feel proud of what he sees—and even prouder of what his body can do. I am unsure why health isn’t a priority for so many men. I want to try to help change that dynamic by offering the education & the necessary strategies needed to take back control of your health and your life.
Through years of training, study, and experience, I have learned that performance, confidence, and health after 30 require more than just workouts. It’s about mobility, mindset, nutrition, recovery, and the belief that strength should evolve—not fade—with age.
Below you’ll find basic information to help get you started in the right direction no matter what stage you are at with your fitness journey—whether starting from scratch or rebuilding stronger than ever.
This platform was built to answer some of the most common questions men face when they decide to live a life on their path to sustainable health: how to eat, train, recover, and stay make the important lifestyle switch.
The goal is simple: to educate, elevate, and empower men to take control of their health, extend their prime, and redefine what aging looks like. This is necessary for society, for families, and for mental/emotional health.
This ongoing commitment fuels the @beararebreed cause, dedicated to providing fitness education, mentorship, and access to wellness resources for men and communities that need it most.
INTRODUCTION
An introduction and an attempt to provide a mass form of mentorship to give men 30 and beyond the knowledge, tools, and access needed to rebuild confidence, reclaim performance, and feel good in their bodies again — offering a step-by-step guide to lasting strength, mobility, and wellness based on lived experience and proven principles.
1
HOW TO SET YOUR GOALS
For me, setting goals has always been the foundation of progress — in fitness, in mindset, and in life. Your goals are the anchor that remind you why you started and the compass that keeps you moving when motivation fades.
Don’t be afraid to adjust your goals as you evolve. Growth isn’t a straight line, and sometimes you’ll need to pause, recalibrate, or even start fresh with a new vision. That’s not failure — that’s awareness.
Your goals are your most powerful tool. They give direction to your actions and clarity to your purpose. The process isn’t about perfection; it’s about creating a structure that moves you forward day by day.
Using this video (or guide), you’ll learn the simple, practical steps to define meaningful goals — ones that connect to your “why,” challenge you physically and mentally, and give your journey the direction it deserves.
How To Actually Achieve Your Goals in 2025 (Evidence-Based)
Setting goals is easy — achieving them is where most people fall short. This video breaks down how to bridge that gap. Whether you’re trying to lose body fat, build muscle, improve mobility, or simply feel strong and confident again, this guide will help you create goals that actually stick.
In fitness and in life, most goals fail because they’re vague, reactive, or built on emotion instead of structure. In this video, we focus on the process: how to identify your real “why,” build systems that align with your daily habits, and measure progress that fuels consistency.
You’ll learn how to:
• Set clear, specific goals that connect to purpose — not just numbers.
• Break big visions into daily actions that create momentum.
• Build the discipline to follow through even when motivation fades.
• Track progress effectively so you can adjust instead of quit.
The goal isn’t perfection — it’s progress. The key is building a roadmap that makes every rep, every meal, and every small win count toward the bigger picture.
This video is your step-by-step guide to making 2025 the year your goals stop being resolutions and start becoming results.
2
HOW TO KNOW WHERE TO START
When you’re ready to change your body and your lifestyle, the hardest part is often figuring out where to begin. With so much information out there, it’s easy to feel overwhelmed or stuck before you even start. This section breaks down the process into simple, actionable steps — helping you identify your current fitness level, define clear priorities, and build a foundation that sets you up for long-term success.
Knowing where to start isn’t about doing everything at once — it’s about understanding what matters most right now. With this guide, you’ll learn how to focus on the essentials: movement, nutrition, recovery, and consistency. Once you have the base, everything else can be built from there.
How to start over - resetting your life and routine from scratch
Starting over can feel intimidating — especially when you’ve fallen out of rhythm or life has pulled you off track. But the truth is, every comeback starts with a reset. This video is about helping you rebuild your life and fitness routine from the ground up, with clarity and confidence.
Whether you’re returning to the gym after years away, restarting healthy habits, or just tired of feeling stuck, this guide gives you the blueprint to begin again — the right way. You’ll learn how to rebuild your foundation step by step: physically, mentally, and emotionally.
Inside, we break down how to:
• Let go of guilt and create space for a fresh start.
• Reconnect with your “why” so your goals actually mean something.
• Establish a daily routine that’s realistic, repeatable, and rewarding.
• Focus on the four pillars of progress: movement, nutrition, rest, and mindset.
This isn’t about starting over from nothing — it’s about starting again with experience. Every setback can become your new foundation if you rebuild with intention.
If you’ve been searching for direction, motivation, or a clear path to restart your fitness journey, this video gives you the tools and structure to do it — and finally feel good in your body again.
HOW TO BUILD LASTING HABITS
When it comes to transforming your body and your health, habits are everything. Motivation fades — but habits keep you consistent long after the excitement wears off. Building lasting habits means creating simple, repeatable actions that align with your goals and lifestyle.
This section walks you through how to design habits that actually stick — from morning routines and workout structure to nutrition and recovery patterns. You’ll learn how to build a system that supports progress automatically, without relying on willpower alone.
With this step-by-step guide, you’ll understand how to make your goals part of your identity, not just your to-do list.
3
Forget About Setting Goals - Focus on This Instead
Forget About Setting Goals — Focus on This Instead
Most people don’t fail because they set the wrong goals — they fail because they never build the right systems to reach them. In this video, inspired by James Clear’s Atomic Habits, we shift the focus from goal-setting to system-building: the real key to lasting transformation in your fitness journey.
Goals give you direction, but systems create progress. This video breaks down how to structure your environment, routines, and mindset so that success becomes automatic. Whether you’re trying to lose body fat, gain muscle, or simply stay consistent, it’s your habits — not your motivation — that make the difference.
You’ll learn how to:
• Build daily systems that make progress unavoidable.
• Redesign your routine to remove friction and excuses.
• Focus on identity — becoming the type of man who doesn’t just chase goals, but lives them.
• Create small, powerful actions that compound into long-term results.
This isn’t just another talk about discipline — it’s about understanding how real change happens. When you master the process, the results take care of themselves.
Watch the video to learn how to replace short bursts of motivation with consistent habits that last — and build a body, mindset, and lifestyle you can be proud of every single day.
HOW TO CUSTOMIZE YOUR DAILY MACROS
Understanding your daily macros is one of the most important parts of achieving real, long-term fitness results. Whether your goal is to build muscle, lose body fat, or maintain a lean, strong physique, you need to know how much protein, carbs, and fats your body truly needs.
Before you can fine-tune your nutrition, you must understand the basics — how to calculate your maintenance calories, identify your goals, and adjust your macro balance to match your training and recovery needs.
This video breaks down the process step-by-step, teaching you how to set your personal macro targets, track your intake effectively, and make adjustments as your body changes — giving you full control over your results.
4
How To Count Macros (how to figure out your own macros)
Understanding your daily macros is one of the most important parts of achieving real, long-term fitness results. Whether your goal is to build muscle, lose body fat, or maintain a lean, strong physique, you need to know how much protein, carbs, and fats your body truly needs.
Before you can fine-tune your nutrition, you must understand the basics — how to calculate your maintenance calories, identify your goals, and adjust your macro balance to match your training and recovery needs.
This video breaks down the process step-by-step, teaching you how to set your personal macro targets, track your intake effectively, and make adjustments as your body changes — giving you full control over your results.
HOW TO CHOOSE THE STRENGTH TRAINING PLAN BEST FOR YOU
Finding the right strength training plan is one of the most important steps in your fitness journey. With so many programs available, it’s easy to get lost in the noise — but the truth is, the best plan is the one that fits you: your goals, your schedule, and your body’s current abilities.
Before choosing a program, you need to understand the fundamentals — your training experience, recovery capacity, and what specific results you’re working toward. A great strength plan should challenge you while supporting mobility, recovery, and long-term progress.
This section will walk you through how to evaluate different training styles, identify your personal needs, and structure a plan that builds muscle, improves performance, and keeps you injury-free.
5
How to Build Your Weekly Workout Program
The best training plan isn’t the one that looks good on paper — it’s the one that fits your body, your goals, and your lifestyle. In this video, Jeff Cavaliere and Andrew Huberman break down how to design a weekly strength program that maximizes progress, recovery, and longevity.
You’ll learn how to organize your training week with science-backed principles that balance intensity, volume, and rest. Whether your goal is to build muscle, burn fat, or simply move and feel better, this conversation explains how to train smarter, not just harder.
In this video, you’ll discover how to:
• Structure your weekly split for optimal muscle growth and performance.
• Integrate recovery days that enhance progress instead of slowing it down.
• Align your training intensity with your sleep, nutrition, and stress levels.
• Build a sustainable program that fits real life — not just gym theory.
This is more than a workout tutorial — it’s a framework for longevity. When you understand how your body adapts, you can train consistently for years without burning out or breaking down.
Watch this video to learn how to build a program that keeps you strong, athletic, and confident — now and for the decades ahead.
HOW TO ACTIVATE THE LIFESTYLE CHANGE
Learning what to do is one thing — actually living it is another. This section focuses on how to turn knowledge into consistent action. Once you’ve built your plan, set your goals, and created better habits, the next step is activating those changes daily until they become part of who you are.
Adopting a new lifestyle isn’t about perfection — it’s about alignment. It’s the process of matching your choices, routines, and mindset with the vision you have for yourself. That means showing up with discipline, building consistency through structure, and keeping your focus on progress, not shortcuts.
Here, you’ll learn how to create accountability, sustain motivation, and rewire your daily actions so your new lifestyle becomes automatic — not forced.
6
8 Steps to Get Your Sh** Together
Changing your lifestyle isn’t about doing one thing perfectly — it’s about taking consistent, intentional steps that add up over time. In this video, Better Ideas lays out 8 practical steps to take control of your life, organize your habits, and build momentum that lasts.
You’ll learn how to create structure in your day, prioritize what matters, and take actionable steps toward the body, energy, and mindset you want. Each step is simple, actionable, and designed to help you move from intention to execution — turning knowledge into real results.
This video will show you how to:
• Organize your time, environment, and energy for success.
• Build small habits that compound into big wins.
• Create accountability to stick with your new routine.
• Stay focused on progress instead of perfection.
Activating lifestyle changes isn’t about motivation alone — it’s about creating systems and routines that make progress inevitable. Watch this video to learn how to finally get your life and fitness aligned, so your new habits become second nature and your goals become reality.
